Product tour

See every screen in ASOWeb

Keyword tracking, store listing analysis, competitor monitoring, search terms and alerts, the actual screens, shown with a fictional app called PhotoCircle.

Keyword tracking

Every keyword, every storefront, every day

Track a term once per storefront and ASOWeb re-checks it daily, keeping the full history. The table shows where you rank now, what changed since yesterday, the trend, and an opportunity rating that combines how reachable a shelf is with how much demand sits behind it.

  • Rank, daily change and a sparkline trend for each term
  • Opportunity ratings that say which keyword to work on next
  • Apple's own search popularity score once Search Ads is connected
  • Filters for ranked, top ten, opportunities and not-yet-ranked
asoweb.app/apps/photocircle/keywords

Keywords

PhotoCircle · updated 4h ago · next update in 20h
ExportAdd keywordsRefresh
24Tracking
21Ranked
9Top 10
17Avg rank
55Visibility
3Opportunities
Push “guest photo upload” #7, close to the top · popularity 29 · difficulty 19
AllRankedTop 10OpportunitiesNot ranked
KeywordStoreRankChange TrendOpportunityPopularityDifficulty
photo sharing appGB#4+8Won31
shared photo albumGB#11+3High38
qr code photo albumUS#2 Won22
wedding photo appUS#19−5High44
guest photo uploadGB#7+2Won19
event photo sharingAU Reach61
The ASOWeb keyword tracking screen, showing six tracked keywords with their current rank, daily change, trend, opportunity rating, search popularity and difficulty.
Store listing analysis

Your metadata, scored against how the store actually reads it

ASOWeb scores the fields each store indexes and tells you what to change. Budget measures whether you are wasting characters, Focus whether you are spreading yourself across too many unrelated shelves, and Coverage whether the terms you track appear in your metadata at all.

Apple's description is marked not indexed on purpose: it does nothing for iOS search, and a tool that scores it teaches you the wrong lesson.

  • Character budget per field, with duplicates flagged as waste
  • A suggested keyword field built from what you actually track
  • Terms you track but never mention, and terms you mention twice
  • Play's full description scored separately, because Play indexes it
asoweb.app/apps/photocircle/store-listing

Store Listing

How good your metadata is on US, and what to change about it
86Metadata health
59/60Characters used
8Terms targeted
0Tracked but missing
Your metadata
TitlePhotoCircle: Shared Albums25 / 30
SubtitleQR photo sharing for events27 / 30
DeveloperNorthbank Studio
Description Not indexedCollect every photo from your event without chasing your guests…1,383 / 4000
Keyword field Suggestedalbum,guest,qr,event,upload,memories38 / 100
Metadata health

86 / 100

Budget98
Focus60
Coverage100
You're targeting “photo” twiceIt appears in more than one indexed field. Apple combines words across them, so the second one buys nothing, spend those characters elsewhere.
“wedding photos” ranks #29, within striking distanceClose enough that metadata weight can move it into the first page, where almost all of the taps are.
The ASOWeb store listing screen, scoring an app's title, subtitle and keyword field and listing two metadata opportunities.
Competitor tracking

Who is beating you, where, and by how much

ASOWeb works out who you really compete with from the apps ranking beside you, rather than asking you to name them. Each rival is ranked by how many of your keywords they hold a better position on, so the list is ordered by threat rather than by size.

  • Competitors derived from your actual shelves, not entered by hand
  • Share of voice, average position and how many keywords they beat you on
  • Every title, subtitle, screenshot and price change they make, timestamped
  • Side-by-side screenshot and icon comparison
asoweb.app/apps/photocircle/competitors

Competitive position

Who is beating you, where, and whether it is worth caring about
Export
55%Your share of voice
0Ahead of you
12They beat you on
8You beat them on
Snapshare Events holds 51% share of voice, ahead of you on 10 of 15 shared keywords
CompetitorSharedBeats you Share of voiceAvg positionRatings
Snapshare Events
Guest photo collection
15/211051%3.71,300
Album Together
Wedding photo sharing
12/20737%3.3915
Gatherly Photos
The event photo app
9/20629%6.02,010
MomentBox
Shared camera roll
6/20418%8.2480
The ASOWeb competitors screen, ranking four rival apps by how many of your keywords they hold a better position on.
Search terms versus organic rank

The only measured demand data in ASO

Connect Apple Search Ads and ASOWeb joins the queries that actually converted to where you rank organically for the same query. That produces three findings no other screen can: terms converting in ads that you do not track, terms you already rank first for and still pay for, and terms you pay for and rank nowhere on.

  • Impressions, taps, installs, conversion and cost per install per query
  • Matched to your organic rank, taking the best rank across storefronts
  • Discovery terms Apple found for you, separated from ones you bid on
  • Spend on keywords you already own, totalled
asoweb.app/apps/photocircle/search-terms

Search terms

The queries people actually typed before tapping your ad, read against organic rank
Export
43Converting terms
6 / 43Tracked organically
13Proven, untracked
1Paying for the top 3
£38.16 spent on terms you already hold the top three for, worth questioning
Search termImpressionsTaps InstallsConv.CPIOrganic
pov camera2,915993838.4%£4.54Not tracked
photocircle932231878.3%£2.12#1
wedding app670281242.9%£4.17Not tracked
qr code wedding photos34214964.3%£1.21#14
The ASOWeb search terms screen, matching four paid Apple Search Ads terms against the app's organic ranking for the same query.
Alerts

Told, not left to find out

The point of daily tracking is not a dashboard you remember to open. ASOWeb raises an alert when a ranking moves meaningfully, when a competitor edits their listing, when negative reviews cluster, and when a new app appears on your shelves.

  • Ranking moves, in and out of the top ten and off page one
  • Competitor metadata edits within hours of them shipping
  • Review clusters: several low ratings in a short window
  • New competitors appearing on keywords you track
asoweb.app/alerts

Alerts

Everything that needed your attention, newest first
Mark all read
EverythingRankingsListingReviewsCompetitors
You entered the top 10
“photo sharing app” · #12 → #4
Ranking+8
A rival changed their subtitle
Snapshare Events · 2 hours ago
Listing
Slipped off page one
“shared album” · #9 → #14
Ranking−5
Three 1-star reviews this week
All mention the latest update
Reviews
New competitor on your shelf
MomentBox now ranks for 6 of your keywords
Competitors
The ASOWeb alerts screen listing five recent changes across rankings, competitor listings and reviews.

Questions about the product

Can I see ASOWeb before signing up?

The screens on this page are the real thing, same layout, same fields, same scoring, shown with a fictional app rather than a customer's data.

The free plan needs no card, so the fastest way to see it with your own app is to add one.

Which screens do most people use daily?

Alerts and Keywords. Alerts is designed to be the only screen you need to open on a normal day; Keywords is where you go once something has moved.

Does every screen work for Google Play?

Keywords, competitors, store listing, creatives and reviews all work on both stores. Search terms and the conversion funnel are iOS-only, because Google does not publish the equivalent data outside Play Console.

Can I export what I see?

Yes, on any paid plan. Every table exports to CSV exactly as filtered, so what you download matches what is on screen.

See it with your own app

Add your app, pick your keywords, and have a baseline by tomorrow morning. The free plan does not expire and does not need a card.