Simple pricing for app store optimization
A free plan that does not expire, and paid plans priced for individual developers and small studios rather than enterprise marketing teams.
£0
No card, no expiry
- 1 app
- 25 tracked keywords
- 1 storefront
- 30 days of history
- Daily rank tracking
- Top 3 competitors
- Apple integrations
- CSV export
£5.99 /month
or £59.90 a year, two months free
- 3 apps
- 200 tracked keywords
- 3 storefronts
- 3 team seats
- A year of ranking history
- All competitors and full review history
- App Store Connect and Apple Search Ads
- CSV export
£14.99 /month
or £149.90 a year, two months free
- 10 apps
- 1,000 tracked keywords
- All storefronts
- 10 team seats
- Full ranking history
- Everything in Pro
What is in each plan
| Feature | Free | Pro | Studio |
|---|---|---|---|
| Apps | 1 | 3 | 10 |
| Tracked keywords | 25 | 200 | 1,000 |
| Storefronts | 1 | 3 | All |
| Team seats | 1 | 3 | 10 |
| Ranking history | 30 days | 1 year | Full |
| Competitors shown | Top 3 | All | All |
| Reviews shown | 10 most recent | All | All |
| Competitor change timeline | 5 most recent | Full | Full |
| App Store Connect | No | Yes | Yes |
| Apple Search Ads | No | Yes | Yes |
| Screenshot comparison | No | Yes | Yes |
| CSV export | No | Yes | Yes |
| Manual refreshes per app per day | 2 | 6 | 20 |
Limits apply to what you add, never to what you have
ASOWeb never deletes or stops collecting data because of a plan change. If you downgrade, collection continues through a 14-day grace period and your history stays where it is, the limits only decide what you can add next and how far back the app shows.
Pricing questions
Is the free plan really free?
Yes. It covers one app, 25 tracked keywords and one storefront with 30 days of ranking history. It does not expire, and it does not ask for a card.
We can offer it because the crawl corpus is shared: two customers tracking the same keyword in the same storefront cost us what one does.
What currencies can I pay in?
GBP, USD, EUR, CAD and AUD. The site detects your currency from your browser and you can change it on the pricing page.
Each is a real price point in its own market rather than today's exchange rate applied to the pound.
What counts as a tracked keyword?
One search term in one storefront. If you track ten terms across three storefronts, that is thirty tracked keywords, because each one is a separate daily check.
What happens if I downgrade or cancel?
Nothing you have already collected is deleted. Collection continues for a 14-day grace period, and after that the plan limits apply to what you can add and how much history is shown.
Your data stays yours, and you can export it on any paid plan.
Can I change plans later?
Yes, at any time, from Settings. Upgrades apply immediately and downgrades take effect at the end of the billing period.
Do you offer annual billing?
Yes, at ten months for twelve. Pro is £59.90 a year and Studio is £149.90 a year.
Start on the free plan
One app, 25 keywords, no card. Upgrade whenever the limits start to bite.